Best E-Commerce (Store/Service): DIAA 2015 Nominees Brief

Posted on July 27, 2015

Best E-Commerce (Store/Service): DIAA 2015 Nominees Brief

E-commerce, is trading in products or services using computer networks, such as the Internet. Since the early 2000s, e-commerce was a talk in Africa but lately it has started to be a practical reality.  Several online business have opened shop to tap into the opportunity that growing mobile internet penetration is opening. Additionally, Africa is at the verge of having real sustainable enablement of e-commerce payments given the mobile money integration that is currently happening with online shops.

Best E-commerce Store Service

As Africa wakes up to the huge potential of e-commerce, mobile operators and service providers will have the unique chance to establish a lead in the market.

People in the UK spent GBP 18 billion (USD 30 billion) shopping online in 2014, with 3 billion of this spent using mobile devices. Recent research shows that these numbers are going to keep growing and growing.

Do not take for granted, the modern technology that must be the backbone for providing information about production, order facilities, payment, tracking of goods and optimization of transport from a sustainability perspective, as well direct and continuous communication between seller and buyer. For the retailers and dealers in commerce, it is time to rethink and understand that E-commerce has gone mainstream.

Take a look at the nominees for Digital Impact Awards Africa (DIAA) 2015 Best E-Commerce (Store/Service):

Brighter Monday

BrighterMonday is an online job listing platform. BrighterMonday is free for job seekers and aims to make money from the employers who pay for screening/filtering, brand prominence, resume database search subscriptions and ad prominence.

Freelancer UG

Freelancer UG ( is an online platform where anyone can post a project explaining details of the work to accomplish, employees bid for it and the project owner selects a winner with the agreed price.

Hello Food

With the HelloFood you can order food from a variety of restaurants and have it delivered right to your doorstep or wherever you are. HelloFood eliminates the need of having to cook.


Jumia is an online shopping site for a wide range of items including electronics, fashion, home appliances and kid’s items.

The winner of Digital Impact Awards Africa (DIAA) 2015 Best E-Commerce (Store/Service) category will be announced at the gala ceremony to be held on 13th August at Serena Kampala Hotel. This is one of the most anticipated events of the year and guarantees excitement and invaluable networking opportunities with some of the top corporate professionals on the continent. To attend the awards, please book at