YendaRide seeks to digitize Bus Ticketing and Fare Payments. #40Days40FinTechs Zambia and Malawi edition, Day 27

Those that have used local buses, and taxis will tell you that most payments are done in cash; with passengers usually paying for a full trip fare regardless of your drop off point.

It is such rigidities that YendaRide seeks to address in Zambia, through a digital platform that allows passengers to pay fares that are in sync with distance travelled.

“Our platform is a post-paid e-ticketing payment system that makes it easy for passengers to pay bus fares seamless. The genesis of this platform is that I identified a problem in the way passengers traditionally pay for bus fares on local routes. In a typical bus situation, a passenger pays with cash, expects change and even when the authorities come up with a standard bus fare, the operators don’t follow it. At the end, passengers are overcharged, and some time lose their balance. This affects bus owners too,” Colins Mulenga Nonde, Founder and CEO YendaRide said, adding:

“It is this mess that we seek to address. This is an electronic platform that calculates and allows you to pay the exact fare for your trip. The idea is that you should pay for the distance covered, not round payment or full fare even when you dropping off half way the trip. Our platform has come to ensure that customers don’t make such losses.”

Mulenga noted that YendaRide is an APP based platform, currently downloadable on the Google Play store.

“Once you download it on Google Play, you register and link the platform to your mobile money or bank account to enable you deposit and recharge the account. After this set up, you are able to start initiating trips and the platform will give you a QR code which is scanned by a conductor using a point of sale machine after which you are allowed to board. Bus owners are registered with us and issued with point of sale machines that they use to scan the tickets. Through the point of sale machines, the bus operators are able to see and monitor all transactions.”

He nonetheless noted that while this platform is exciting, the town council authorities are skeptical and less knowledgeable about such innovations thus ‘resistance to adopt’.

Mulenga applauded the 40 Days 40 FinTechs initiative for ‘encouraging Zambian FinTechs to take a lead in ensuring that more people are included in the digital payments ecosystem plus ensuring that payment systems are at the center stage of driving innovations.’

YendaRide featured on Day 27 of the 40 Days 40 FinTechs initiative; Zambia and Malawi edition. The roll-out of the 40 Days 40 FinTechs initiative in Zambia and Malawi followed its success in East Africa. Over the past 5 years, the 40 Days 40 FinTechs initiative has featured over 200 FinTech stories from Uganda, Tanzania, Kenya, and Rwanda. This initiative has also engaged hundreds of end-users and shared their stories with millions worldwide. The primary objective of this initiative is to support and showcase innovative FinTech giants and start-ups from across Africa, with a focus on promoting financial inclusion and economic growth, in addition to giving start-ups access to the resources they need to develop new and innovative financial solutions that can benefit underserved populations. Such resources include but are not limited to Level One Project guidelines, Mojaloop Open Source Software and Inclusive Finance systems, etc.