Internet World Stats (https://www.internetworldstats.com) notes that as of 30th June 2019, there were some 525 million internet users across Africa. On these, some 200 million used Facebook – the most popular Social Media site on the continent. Further, it is reported that
In the new world, the audience is only thrilled by cost effective, convenient and demand satisfying products/services. People are on the go, very busy and always multitasking. These factual characteristics have made mobile phones some of the most sought after digital products.
Innovation, execution, publicity and perception are just four of the key qualities that may win one steadfast brand the #DIAA2019 Digital Brand of the Year honour. Digital Brand of the Year is the topmost accolade and is taken by a brand which
With thousands of Ugandans unemployed; entrepreneurship and financial literacy projects are always a plus to the nation. Through such initiatives, more Ugandans are empowered and motivated to engage in self-employment and also make sound financial discussions. The last 12 months were action
It is a very fast world and time is of great essence. As such, thousands of Ugandans now prefer online transactions. Lately, services such as Uber, Safe Boda and Online Betting are very popular. In the same spirit, thousands of Ugandans are
It’s impossible to argue against digital media’s impact as an efficient and effective method for connecting brands and consumers. Efforts undertaken by consumer facing brands such as telecoms, online stores, fast foods, beauty products, hospitals and banks among others are great examples
Like the case of 2018 edition, the 2019 Digital Impact Awards Africa (#DIAA2019) has the Commendation for Trade Digitization category. The difference though is that while in 2018, this category had no nominees and the winner selected by the Awards Jury; this
Digital Media is fast growing as a strong media for marketing and public relations. A cost analysis for media (Radio, TV, Print and Digital) shows that Digital media has the lowest cost per a thousand, more measurable with good return on investment
“Every once in a while; a new technology, an old problem and a big idea turn into an innovation,” Dean Kamen once said. In the last one year, several innovations were introduced on the Ugandan market. In the digital and financial inclusion
On 4th February 2004, Facebook (TheFacebook) was founded. On 14th February 2005, YouTube was born. On 21st March 2006, Twitter was launched. On 24th February 2009, WhatsApp came to life. On 6th October 2010, Instagram was rolled out. And the story continues.